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Google Still 80 Percent Of E-Commerce Referrals

Source: http://www.businessinsider.com/google-still-80-percent-of-e-commerce-referralsbut-facebook-up-92-percent-2012-2 Google is still e-commerce’s best friend, at least for the time being. Social is...

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Social Gaming Revenue Will Blow Past $5 Billion By 2015

Source: http://www.businessinsider.com/social-gaming-revenue-will-blow-past-5-billion-by-2015-2012-2 In our report on social gaming out today, we forecast that the U.S. social gaming market, including...

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Social Media Is Changing How Supply And Demand Works For Big Brands

Source: http://www.businessinsider.com/social-media-manufacturing-2012-12 Many companies see social media as just another marketing and communications tool. A particularly effective one maybe, but just...

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In-situ Marketing (UPDATED)

In-Situ Marketing Excerpted with commentary, from the Original Article: In-Situ Marketing, September 29, 2007 by Augustine Fou The word “in-situ” comes from my days in the chemistry lab working towards...

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How Auto Marketers Look to Prove ROI

source: http://www.emarketer.com/Article/How-Auto-Marketers-Look-Prove-ROI/1010082 CTR and leads generated still key metrics in the industry From the moment original equipment manufacturers (OEMs)...

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